Strategy

Over the coming years the company’s strategy will pivot around the following axes:

Expansion in abroad towards new markets, as Asia, Russia, USA, South Africa, directly from us.

Recognition increase of our brand name.

Creating innovative product categories.Continuous quality monitoring of our products and supply line and upgrading to the newest and highest standards.

Satisfying new consumer trends.

Human Resources continuous development – progress.

Integral exploitation of all potential synergies.